Reward, Redeem, Repeat!
Update: We’ll be upgrading our rewards website in 2023 to provide a better online experience for our customers. The current rewards website will go under construction soon, and will be reorganized for the remainder of the year. Thank you for your patience as we work to bring you an improved online collecting experience. We look forward to serving you!
From box tops to frequent flyer miles, chances are you’re familiar with a customer loyalty program. It’s a widespread shopping perk. With accumulated proofs of purchase that translate into points, you redeem the points for merchandise you’ve been eyeing.
One example popular with hobbyists is Littleton Coin Company’s own long-running version. An enthusiastic customer from Honolulu, HI, C.Y. wrote us to say, “Your Rewards Program is by far the best… It is an A+ when you can receive a bonus after your purchases. Thanks!”
If you’re a collector who’s new to the Littleton Coin Company, here’s a quick tour of the exchange program we launched in 1954.
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Just nine years after we opened our doors, John Gayton, an energetic copywriter, came to work for us and proposed the rewards program as a way to say “thank you” to customers. The exchange was – and still is – straightforward: You receive 10 points for every $1 you spend at Littleton Coin Company. When you accumulate enough points, you redeem them for free coins, or paper currency, or even collecting supplies, all from us.
Quickly put into practice, it was a hit – especially at stretching collectors’ budgets. “I am particularly pleased with your Rewards Points program; it saves me money,” B.P. of Millersburg, MI shared with us. We’re glad to know that, B.P. Thank you!
When the time came for us to go digital, in 2009 we designed an application that lets customers keep track online of their Rewards Points. And we made exclusive Rewards offers available only on our website, too. K.B. of Sparta, TN, commented, “What I like most about Littleton’s Rewards Points is that you have changed to electronic Points and I don’t have to keep up with paper points.”
Added J.W. of Canton, IL, “[I am particularly pleased with] being able to browse the webpage and order on a secure site. And getting Rewards Points with every order.”
Want a digital account with Littleton Coin Company that lets you view your Rewards Points and our web-only offers? Sign up here. Just remember: Our points are non-transferable. Only the person who accumulated the points can redeem them for merchandise. And they can’t be converted to cash.
Best of all? Shipping is free on any Littleton merchandise you choose with your Rewards Points!
When Tokens Ruled
In ancient times, Egyptian rulers used a point system for payment during the construction of the pyramids. Workers could trade their points for raw and finished goods. Most often they swapped their points for food.
In the late 18th century, the concept of trade tokens appeared in the United States. Merchant-driven, they were used for a variety of purposes, from encouraging attendance at traveling shows, to getting the public to try the new streetcars, to retailers using them to boost in-store sales.
A pair that carries some numismatic nostalgia are these trade tokens by the now long-gone Gem Coin Company of Marathon, WI. Were they given out as a promotion to bring in potential customers? Could they have been applied towards the purchase of a coin that caught the attention of a new and curious collector? We might never know for sure, but they do make a nice complement to a coin collection – especially if you hail from Wisconsin!
Redeem Within 5 Years
Each year our customers redeem their Rewards Points for over $1,000,000 in free merchandise from Littleton Coin Company. R.B. of Redwood Valley, CA wrote to tell us “I like the idea of Littleton Rewards Points [and the ability] to keep and redeem [them].” Just remember, there is a time limit. Accounts that are dormant for more than five years will see their Rewards Points expire. Check out our FAQ page for frequently asked questions on how our program works.
There’s plenty of opportunity to trade in your points for merchandise, however. Twice a year, we publish a small-size catalog called Littleton Rewards Wish Book (originally launched as Profit Shares). Its compact pages carry a wide variety of coins, paper currency and useful supplies, each with the number of points needed for redemption.
Choices have included such dream coins as four silver WWII Liberty Walking half dollars for 46,100 points and the ultra-pragmatic Phonescope magnifier. It clips to most smartphones, and you only need to redeem 5,400 points instead of paying $25.95. From time to time, we also insert special pages in our full-size seasonal catalogs. Not only do we list Rewards merchandise and corresponding points, but we make Rewards easy to use by making redemption available by mail and also on the phone.
No matter how you participate in Littleton Coin’s Rewards Points, it’s sure to bring you joy as you expand how you collect. But don’t take our word for it. We’ll leave you with the lively words of J.S. of Elgin, IA: “I like to use the Points to get Proof coins and paper money! Points are my mad money in coin collecting. It’s great!”
Any new catalogs I would love them
Hi Robert, we’ll get a new catalog in the mail to you. You’ll have it shortly. Happy holidays! -Rick
My mother passed away in November 2022 and I inherited her jewelry box with all its contents, among other things. I finally had the spoons to start looking through it’s contents today and found approx 250+ total shares of Littleton’s Profit Sharing Plan. There’s no date on any of them but they are clearly quite old. What do I do with them? The instructions on them make me think that they are from before the internet was invented.
We’re sorry to hear of your mothers passing Patricia. Please accept our condolences. Profit Shares were a customer reward program we started many years ago. You would earn shares based on the dollar amount you purchased from us & then you could redeem those shares for items in our (then) Profit Share Wish Book. We changed the name of the program to Reward Points several years ago and now keep track of the points electronically, but the basic program remains the same. Unfortunately, the Profit Shares/Reward Points are not transferrable from one customer to another, so you’re welcome to simply toss them if you wish
How can someone get 1 of those Reward wishbooks? I wanted to order something with my rewards points, and noticed Littleton Coin took down their Rewards Redemption page for the rest of the year.
Hi Robert, sorry the Reward Points page on our site is down while it’s being rebuilt and for any inconvenience caused. I’m sending you a Reward Points Wish Book in the mail today. You’ll receive it shortly. FYI- you can still fill out the form online, with the info from the catalog and submit your order that way. You can also place the order by phone or mail. Have a good day!
Are the old Littleton Profit Share certificates the same thing as points or is that part of something different? If different, could you explain what I can do with these profit share certificates.
Hi Matt, we changed the name from Profit Shares to Reward Points several years ago, but the program is virtually the same as it’s always been. For every $1.00 you spend in merchandise, we’ll give you 10 Reward Points. You can accumulate those points & redeem them for items in our Reward Points Wish Book. We’re still accepting the paper Profit Share coupons – you can use them on a Reward Points order or simply send them in to be converted to your Reward Points account for use in the future. If you can shoot us an email with your account info, we’d be happy to send you a Reward Points Wish Book. You can email us at info@littletoncoin.com. Have a good day!
Are you still mailing out catelogs for the items that can be redeemed by Rewards Points? Been a customer for over 30 years. Customer number is XXXXXXXX
Thanks –Patricia Jenkins
Hi Patricia, we sure are! I’m sending you the latest Reward Point Wish Book. You’ll receive it in a few days. When you’re ready, you can order by mail, phone or by filling out the online order form Have a great day!
I still have some old profit shares from the 90’s and 2000,s , I would like to use. Can I redeem them online or by mail? And can I get a book for the iteams to redeem? Thank you!
You can view our Rewards Point Wish Book online here —> https://www.littletoncoin.com/shop/Littleton-Rewards
To redeem your Profit Shares or covert them to Reward Points and to receive a hard copy of the Wish Book, please give our Customer Service Department a call. We’re available from 7:30 AM to 9:00 PM et, Monday through Friday @ 800-645-3122. We’ll be happy to help you further. Happy holidays!
I have an old L.S.&C profit-share certificate, What can I do with it?
Hi Linda, if it’s a Profit Share certificate that you earned on your account, you can send it in and we’ll convert it to Reward Points (same program, different name). You can send it to Littleton Coin Company 1309 Mount Eustis Rd. Littleton NH 03561.
If it’s a certificate you found or were handed down, I’m sorry the Profit Shares (or Reward Points) are not able to be transferred, so you can toss it.